A look at how Social Media influencers have impacted the beauty industry. With the number of people watching live TV and being exposed to advertisements

A showcase of Leeds Beckett University's students in the School of Public Relations and Journalism
A look at how Social Media influencers have impacted the beauty industry. With the number of people watching live TV and being exposed to advertisements
Mainstream beauty companies have often conformed to European beauty standards. Pale skin, double eyelids and blue eyes are only a few of the perceived ideals.
Is Instagram the answer to a Beauty Brand’s PR Success? by Nicola Firth A lipstick in plain packaging on the shelf at your local beauty