PR risks of Influencer Marketing

The world is in a place where traditional marketing is getting less and less effective as time goes by; digital marketing and especially influencer marketing

Does social media do more harm than good?

I am sure that most of you are aware, Social Media plays a massive part in today’s society with people worldwide living in a virtual

Social Media Made Me Buy It

A look at how Social Media influencers have impacted the beauty industry. With the number of people watching live TV and being exposed to advertisements

Is there attraction on the Web 2.0?

The Web 2.0 is the World Wide Web actual moment. We are trying to understand the world through digital abundance but we can get lost in its infinite truths and lies.

Innovations for Promoting Environmental Sustainability Amongst Millennials

According to World Economic Forum, Climate change has become one of top 10 biggest issue in our global[1]. We – human being are already seeing

Creating a Purposeful Personal Brand on Social Media.

Social media is the most direct way to define and promote your personal brand. They are platforms we talk about what we are interested in