What makes a campaign successful? It is really difficult to say. Every single campaign is different, and is effective in its own way. Companies and
PR careers: A guide to a career in pr 2020
As the year of 2020 approaches an end, this blog post highlights the changes in PR careers as well as further career information on the profession.
Influencer Marketing Just Keeps On Growing
The new trend in the marketing industry, influencer marketing. Over the past decade, as technology advanced and iPhones became the most essential item you could
Hull City F.C – Bad Sports PR
This blog will be based on the attempted name change of EFL Championship club Hull City. A football club once hosting 20-25000 loyal supporters per
Is PR the same as Marketing?
To be clear from the start of this blog, the answer is NO! For years there has been great confusion between the two and for
How to solve a problem like…a PR pro
With all professions, there are some core skills needed in order to do a job and do it well. For PR, the skills that probably