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A showcase of Leeds Beckett University's students in the School of Public Relations and Journalism

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Tag: marketing

Influencer Marketing Just Keeps On Growing

June 29, 2020 oliviaprice3011

The new trend in the marketing industry, influencer marketing. Over the past decade, as technology advanced and iPhones became the most essential item you could

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Is PR the same as Marketing?

June 1, 2020 sofiakarimi11

To be clear from the start of this blog, the answer is NO! For years there has been great confusion between the two and for

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Vlog: Do companies really need social media?

October 4, 2018 jodiebarnett

JD Wetherspoon have recently launched a company wide social media blackout, as reported by The Drum. This news, along with previous research that 87% of

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YouTubers Turn Influencers

March 31, 2017 leedstalkspr

by Karen Guterres-Uitomo In the past decade, YouTube stars have gone from story tellers, to stars, to major market influencers. Being a celebrity and producing a number one

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A Day in the Life of a Midlander Studying PR at Leeds Beckett

March 29, 2017 leedstalkspr

by Emily Jarvis Originally from a small village in the midlands, clubs, cocktail bars and shopping centres wasn’t exactly what I was used to (you

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http://uk.ign.com/games/resident-evil-7/pc-20054862

A New Dawn For Gaming PR?

March 29, 2017 leedstalkspr

by Kyle Levi Wick The rise of the digital age has completely revolutionised the world of PR and Marketing for not only the gaming industry,

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